Sign up to our research club

The best way to test any idea is to ask people what they think of it. Obvious really. Given how many ideas we have every week, we quickly realised that we needed our very own online group of “sanity checkers” and “opinion formers” to help us. So, we decided to setup the big fish “research club”.

Simply sign-up and fill out your details to be added to our club. When we have something we’d like to ask your advice on we’ll send out an email asking you to fill out on an online questionniare that should take no more than one cup of coffee’s worth of your time.

What’s in it for you?

In return for your time and wisdom we’ll pop your name into the hat to win some goodies and if we have anything extra to throw in then we will.

For starters, everyone who signs up to our “research club” will receive special discount codes for a bunch of the clients we work with. Simply fill in the form below to get started.

Thanks for getting this far!










  • Most of your food Some of your food Food every now and then
    Tesco
    Waitrose
    Co-op
    Morrisons
    Sainsbury’s
    M&S
    Aldi
    Lidl
    Asda
    Wholefoods
    Ocado
    Budgens
    Amazon Fresh
    Local delis / specialists
    Farmers markets
    Meal kit delivery services
    Veg boxes
    You don’t need to click them all, just the ones you use!
  • Essential Important Not Bothered
    Time – speedy cooking, speedy eating
    Money – cost conscious
    Ingredients – quality, no compromise on deliciousness
    Health – clean eating is key
    Provenance – traceable
    Ethics – organic, sustainable, working conditions, fair trade
    Design – the design of the packaging and product, what it says about me when it sits on my kitchen counter