Bill Barlow

Bill is the joint managing and commercial director of big fish.

A chartered accountant and finance director, he spent fifteen years working in the retail sector. His last role before joining big fish was acting finance director of John Lewis.

Bill runs the account management team, consults with clients and also sits on the board of a number of the businesses we work with. His retail expertise enables us to combine creative solutions with sound commercial strategies.

Bill and Perry met at Marlborough College when they were 13 years old, which means they have a refreshingly open and collaborative working relationship. Perry asked Bill to team up with him in order to apply commercial rigour and financial discipline to the business. Bill’s nicknames are Eeyore and The Dark Lord of Finance, which basically says it all.